It’s so good to be doing design projects again! I had to come to Africa to realize how much I loved it. Here’s some stuff I’ve been working on with a group called COFTRAKOL in Bangangté. Matt works with this group of 25 women, mainly a women named Florence, focusing their mission, vision, all things business, etc. He asked to help with marketing so a few months ago I came up with their logo. Here it is in french & english:
Recently Florence just got approved to go to the States with the finalization of her Visa—thanks to Eriika, Matt and Richard! Richard is the RPCV that helped with COFTRAKOL the two years before Eriika and Matt arrived to Bangangté. He applied for Florence to attend a seminar in Washington D.C. for Women in Development, and she got accepted! Richard is now going to be the one to pick her up from the airport in D.C. It’s not often we get to see the product of our work here, but this is a special instance. Florence is such a wonderful women to work with.
Matt asked me to help with marketing, so when Florence knew she was leaving she asked me to design some business cards. I took one night to design them and the next morning she told me how much she loved them and how she also needed a brochure made in english. One more night of work and a morning of editing with Florence and this is what we came up with. (card front, card back, foldable 1-page brochure)
I didn’t spend as much time on these projects as I usually do, so when she gets back I’ll do more refining, but it was definitely the push I needed to decide on a color palette and other cool design elements.
(She laughed at me the whole time I was arranging her products for this picture and carefully placing broken Shea nuts. 🙂 )
She’s leaving next Friday and I’m so excited for her! Her son is also interested in graphic design (RARE) so who knows.. maybe I’ll be able to mentor him and give him projects. 🙂 I’ll post more of the packaging when it’s closer to completing.